WTH? New Dodge Rams going for 13K below MSRP

A tight credit market, slumping construction, an economy on bed rest, an end-of-model year, and high gas prices mean one thing for pickup trucks: lots of
brand new trucks waiting for buyers. Dealers trying to shift their 2008 Dodge Rams before the 2009s arrive are taking as much as $13,000 off the bill to try and convince buyers to come forth. That means you can get a Dodge Ram 1500 Quad Cab SLT 4x2 for $19,995, instead of $32,795.
With consumers being more picky about what and when they buy, it also doesn't help that dealers really don't want trade-in trucks either, since they can't do anything with them. What Dodge dealers hope for now is that Chrysler will manage the build-out of the 2009 models to give them a chance to get rid of the 2008s. Chrysler says it has a plan that will keep it competitive and keep the changeover orderly. For now, the Ram is the most heavily discounted vehicle out there.
For a dealer in Ohio, the matter of 120-day inventories really comes down to gas prices. "Until we get gas under three bucks a gallon," he said, "these pickups are not going to move." We're sure that no one wants that to be true, because if it is, there will be brand new 2008 Rams on showroom lots for a long time. View the attachments for this post at: http://www.jlaforums.com/viewtopic.php?p 775351#13775351
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I saw a ad a couple of days ago for a new 1500 for $13,000. I'm sure it is a teaser, but it is a buyers market.
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Roy wrote:

Agree it's a buyers market. Last month I purchased a 2008 Ram 2500, Quad Cab, Long Bed, 4x4 out the door for $10k below MSRP. However it did take 4 days of negotiation.
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Good deal, but 4 day's?? The dealer I use is no bs no fuss, it is what it is. I doubt I've spent more than a one hour doing a deal with them. Oh, the dealer is Elmwood Dodge in RI
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Yea I know. My first choice dealer that I wanted was no B.S. and no fuss. I told him over the phone what I was looking for with all my options, etc. He then sent me an email saying "The cost will be xxxx amount out the door". Exactly what I was looking for, cost and all!
However the truck I wanted with options, etc. was very rare in my area for over 300 miles (non Desiel). The only place that was local was this one other dealer. My first choice dealer tried to make a trade but they just wouldn't do it. I almost (I *should* have) ordered from the factory using this dealer. Next time I will.
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JLA wrote:

Thats about the same as it's been for the past several years. I bought my 2004 Hemi Durango for 13K under MSRP. Bought my 2001 1500 for 10K under, bought my 2007 CTD 4x4 for 9K under (probably could have done better).
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LOL, is this a joke? Who in their right mind would pay anything more for a 1500 2WD SLT QC and even there, 20 grand for that is a lot of money and most could do better.
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TBone wrote:

If the MSRP is $33K then it must be fully loaded with every option. Better to forgo a few and get a 2500.
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The problem is that the SLT cannot get every option even in the QC and all 1500 series have a limited selection of power train options, even the Laramine version of it. For $33K, you can get a fully loaded 2500 and with the current price of diesel, even the Cummins version is around that number.
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