Not surprising to me, Ford today announced the death of the Lincoln Aviator in model year 2005. I looked at Aviator when we bot our '03 Mountaineer Premier. I couldn't see spending 10 grand more. Somehow a Town Car seems worth 10 grand more than a Crown Vic but an Aviator is definitely NOT worth more than a fully loaded Explorer/Mountaineer. Plus the mileage is about
2MPG worse and it requires premium gas. As bad as depreciation is on Explorer/Mountaineer, I can only imagine how bad it would be on Aviator. My guess, now that the announcement has been made, is that they'll have to rebate prices so that Aviator is only 3-4 grand more than a fully loaded Explorer/Mountaineer to move that metal now. Blackwood, Thunderbird, Continental, now Aviator. Ford is in serious trouble.- posted
20 years ago