First they introduce the CTS-V, a manual-only sports sedan with a parking brake pedal and no manual parking brake - think about that one and that Bob Lutz let it get through, to compete in the BMW M3 super sedan market at $50,000. By all reports it is a nice (if funny-looking) car. It sells poorly. At $40,000 and with an auto option it would sell well if not great.
Now GM is going to introduce an STS-V at about $70,000 to try to compete with the BMW M5, the ubber-god of super-sedans. By all reports it is a very nice (and much less funny-looking) car. I predict it will sell poorly unless massively incentivized. $70,000 is just way too much for a Caddy (with the possible exception of that Corvette-based sports car they sell whose name I don't recall).
I just don't understand these very high sticker prices GM is putting on Cadillacs. They know darned well that people will not pay them. Are they just building in a huge mark-up so they can go straight to incentive mode and make people think they are getting a big discount while paying the price that GM wanted to get for the car in the first place? That may work, but it also makes the cars less attractive to people who see that sort of thing as a way to move dogs.
And where the heck is the Camaro replacement, Mr. Lutz? Or is GM going to wait for that market to peak before introducing a replacement.
And how about a real GTO, Mr. supposed car guy? GRL
------------ Cadillac isn't doing all to shabbily selling their cars right now. Personally I like the STS and CTS, I think that they're better looking then the 3-Series and 5-Series. If you think that people who're looking at the M5 aren't going to look at the STS-V, I'd reconsider that thought. The M5 is supposed to cost, from what I've heard, around 90k when it comes out. Sure
70k may be alot for a Caddy, but 90k is alot for a not so limited production Bimmer.
GM Truck Sales
GM truck sales declined 4 percent versus year-ago levels. GM led the industry in truck sales by over 20,000 units in October and over 440,000 units for the calendar year-to-date. Cadillac set a new monthly truck sales record, beating the previous record set in 2003.
GM Cars
· While GM's total car sales declined 5 percent compared to last year, several vehicles had year-over-year increases including Cadillac XLR; Chevrolet Malibu, Impala, Corvette and Monte Carlo; Pontiac Bonneville; and Buick LeSabre. Additionally, Pontiac G6 and Cadillac STS sales are exceptionally brisk as production ramps up.
Divisional Sales Highlights
CADILLAC
· Cadillac's calendar year-to-date sales are its best since 1990 and are up 9 percent compared to year-ago levels. Cadillac's share of the luxury market segment has increased by 0.8 percent.
· Escalade ESV calendar year-to-date sales have increased 24 percent, with the Escalade brand calendar year-to-date sales up 7 percent.
· The Escalade line-up leads the large luxury utility segment in both sales and share for the calendar year-to-date.
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BTW...There're rumors abound that GM is working on a Camaro replacement due for 07/08 model year.
One of my peeves is about how people are complaining about the GTO, I like how it looks, I wasn't around for the "original" one though. Why aren't people complaining about the Grand Prix, Bonneville, Monte Carlo, Impala, LeSabre, Malibu, Century, and others being "real" or "original"? They have nothing true to their heritage except their name.