NY TIMES Critic: Likes Azera, Predicts Improvements

Page 1 of 2  
An interesting review.
http://www.nytimes.com/2006/06/11/automobiles/autoreviews/11AUTO.html?_r=1&oref=slogin

Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
Robert Cohen wrote:

http://www.nytimes.com/2006/06/11/automobiles/autoreviews/11AUTO.html?_r=1&oref=slogin
That's also about how I'd rate my Sonata vs. the Camry. Close, but no cigar. However, the value aspect made the difference for me. I certainly wouldn't pay anything close to equal money for a Sonata vs. a Camry. If the difference had been less than 10%, I'd have bought a Camry.
I'm also not surprised at the customer satisfaction rating. I've never bought a Toyota or Honda so maybe they do the same thing, but I've never been bribed as heavily as I was by my Hyundai dealer to give them a perfect score on the surveys I received after buying the car. Free oil changes, discounts on accessories, etc. They were very aggressive about this. I don't mean aggressive in a terribly negative way, but this was mentioned to me several times by both the sales person and the service manager.
So, I suspect that Hyundai's are much higher quality cars than in the past, but I also believe that the scores are being actively manipulated by Hyundai. I never had this sort of behavior from Chrysler or GM. I've never bought a new Ford so I have no experience there. And my only Honda was bought new in 1984 and nothing of the sort happened there either.
Matt
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
I think everyone now is actively trying to manipulate customer satisfaction and even reliability scores.
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
hyundaitech wrote:

No doubt. I'd just never seen anything as aggressive as Hyundai. They are 2-3X more aggressive than I've ever seen before, just just a little bit more aggressive.
Matt
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
hyundaitech wrote:

Well wouldn't that be the idea - to make the customer happy? I know its a rather odd thought, especially if you've ever been around a Chrysler dealer.
JS
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload

Yeah, but they are manipulating the satisfaction scores on the initial product by BRIBING the customer with free oil changes, accessories or whatever. You could make the argument that those free items ARE making the customer more satisfied, but more than likely they are skewing the results of initial quality and satisfaction reports.
Eric
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
wrote:

My sales lady offered me a free fill up if I would show her my questionnaire. She said nothing about whether the ratings had to be good. Maybe there is an implied quid pro quo, but I didn't feel there was.
--
Bob

Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
Bob Adkins wrote:

Hyundai seems to be very concerned about customer satisfaction. I remember buying American cars in the old days, once they sold the car, they didn't care what you thought. That attitude doesn't work when you are a foreign maker trying to capture a customer base.
Hyundai seems to ride roughshod of dealers on service too. A few week after I bought my Elantra, I took my Accent to the dealer to get the timing belt changed. Someone must have made a mistake entering it in the computer because someone from Hyundai, not the dealer, called me asking why I was replacing the timing belt on a car that was less than a month old. I told them it was a mistake, the belt was changed on my Accent not the Elantra.
- Mooron
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
Actually, receiving the call is a good thing. That means someone at the dealer or at Hyundai saw something odd and inquired about it, looking out for your best interests.
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
hyundaitech wrote:

Exactly, they saw something that made no sense and questioned it. I was surprised they were on top of things to that extent.
- Mooron
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
Bob Adkins wrote:

So just why else would she want to see the survey? Bob, you really aren't THAT naive are you?
Matt
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload

If you want to stoop to name calling here, I think you are about as cynical as I am naive. So take *THAT* you cynical old curmudgeon! :)
All seriousness aside Matt, I don't quite get what you mean. It's pretty obvious to me that my dealer wants to know how they're doing.
If the survey is filled out in ink, shown to my sales lady, sealed in an envelope, and mailed out to Hyundai, what's so wrong with that?
Now,,, I admit that a free tank of gas for showing the survey COULD possibly influence someone to give the dealer the benefit of the doubt. But changing bad to good, no to yes, 5 to 10? I don't think so!
--
Bob

Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
wrote:

My salesman filled mine out for me. I never even saw the answers. But in all honesty, I was completely satisfied with my experience so I didn't really care.
Eric
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
JS wrote:

The idea is typically to evaluate the initial quality of the car, not the quality of the bribes from the dealer. I've yet to see a J.D. Power "dealer bribe" satisfaction index, yet that is essentially what is being measured at my Hyundai dealer.
Matt
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
Do not some other makes' dealers also give-away freebies a la oil changes, car washes, and ye old tire rotations?
(s) hopefully not a mickey mouser nor malcolm balderidger nor J.D. Power believer, but i do have respect for those colorful dot-dot-dot CONSUMER REPORTS ratings, even though CR has seemingly given hynudai some short shrift/unfairness in write-ups over the years as noted previously in this n.g.
Matt Whiting wrote:

Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload

My only survey to date was to rate my dealer service. I recently got an oil change for $28, and Hyundai sent me a survey. I will fill it in honestly and mail it. I may just do it on the Internet, but then, I get no free gas. That seems like wasting perfectly good gas to me! :)
Matt, be careful. Bribery takes 2. If you are accusing bribery, you are not only accusing the dealers of offering bribes, but you are also accusing the owners of accepting them. I for 1 take that a little bit personally. Were you offered a bribe? If so, did you take it? What makes you think other owners have less integrity than you?
Haven't got a JD Power survey yet, but if I do, it will be filled out with the highest integrity. If my dealer wants to see it, they're welcome. But they won't be filling it out, I will.
--
Bob

Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
Matt's right. Maybe not in your particular case. But dealers offer bribes regularly, and customers accept them regularly.
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
wrote:

I'm sure that Hyundai puts a lot of pressure on the dealers for their sales and service quality. But if the car bombs in the JD Power survey, it's the manufacturer's fault, not the dealer's. (except for certain dealer prepped items, of course)
--
Bob

Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload

In my case, had I not been happy with the initial quality (it took more than 6 weeks to get the survey in the mail) I would have rejected the bribe offered and filled out and mailed the survey for myself.
I just write that so I don't sound like a complete idiot for letting them fill it out for me. I was, and still am, extremely happy with my Sonata. And my bribe was an oil change. I normally do them myself, so taking it to the dealer was actually more of a hardship as far as time and energy are concerned. I did want to see what, if anything, I was missing by not using their service.
Eric
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload
wrote:

Really, they could fill my service survey it out for me too. The only stipulation would be that they admit they used the wrong oil (20W50 oil instead of 10W30.)
But my oil problem had nothing to do with JD Power. They can fill that survey out for me too, stating the only complaint is the k-thunk in the rear suspension. If they give me free gas, I won't feel a bit guilty.
--
Bob

Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
<%-name%>
Add image file
Upload

Related Threads

    Motorsforum.com is a website by car enthusiasts for car enthusiasts. It is not affiliated with any of the car or spare part manufacturers or car dealers discussed here. All logos and trade names are the property of their respective owners.