Whatever Happened to Ford's Mojo?

Here's an interesting article.

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I also like to add to his column that Ford was a happening car company back in the late mid/late 80's too. GM and Chrysler were offering nothing at the time while Ford had the trend-setting Taurus, the cool turbo T-birds, the neat 5-liter Lincoln Mark VIIs and Cougars, and of course, the performance bargin on the decade, the 5-liter Mustangs. In the 80s, Ford was the only American alternative to the imports.

But for about the last 10 plus years, Ford has only had one or two decent players in the lineup at a time. Of course the Mustang has been a solid hitter that has been only getting better over the years. The Lightning pickup produced a few hits over the years, the Focus had a lot of potential and has scored a few runs, and the GT was a pretty awesome designated hitter, but other than those players, there hasn't been much. Other than some guaranteed future homeruns from the Mustang (GT500, CS, etc.), and maybe a hit or two from the upcoming 390HP Sport Trac, there doesn't seem to be any good players coming to Ford's lineup.

What are everyone else's thoughts?

Patrick '93 Cobra

Reply to
NoOption5L
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snipped-for-privacy@aol.com wrote in news:1122605075.692455.109340 @g49g2000cwa.googlegroups.com:

company

hasn't

DC's got the best lineup for '06.

Reply to
Joe

The domestic auto industry is over. A perfect storm is coming, consisting of (1) costs of funds from the incessant need for rebates to move the product, (2) liabilities for pension and health benefits, (3) consumer bias against or indifference to the domestic product due to bad or NO experience with domestic products among the majority of Americans born since 1980, and (4) heavy dependence on inefficient trucks and SUV's, a market that is due to collapse because of escalating fuel costs and because it was faddish and irrational in the first place and because Toyota, Nissan, and Honda are positioned to take what's left. Oh, yeah, and imports are better buys and in many cases are even back to being cheaper, feature for feature.

180 Out
Reply to
one80out

Reply to
Michael Johnson, PE

The GM rebates and employee discounts must of worked. They are way low on stock now. How convenient, the 06's are about here:) Buick is going to re-badge the new GTO. Yep, the new Gran Sport. To bad Oldsmobile is dead:)

Al

Reply to
Big Al

Well yes & no. The merger of Mercedes & Chrysler was billed at the creation of the first "Global" car maker, but it has existed for quite awhile now. More and more the major manufactures are integrated with joint venture/ownership programs, joint manufacturing capabilities, and even joint design facilities. Once upon a time Mazda made mini-pickups for Ford, now Ford makes mini-pickups for Mazda.

Reply to
ZombyWoof

The reason they did was that the profit margins on SUV's were huge. Ford really could believe how much they were making on their SUV line and the fact that they couldn't make them big enough for some people.

Reply to
ZombyWoof

I agree with your comments about Ford. However, how is Toyota any different? The Toyota car line is a collection of slightly warmed over old designs. The Camry is in exactly the same position as the Taurus was in 5 years ago - An aging, now mediocre design, selling well based on past glory but woefully outdated. Except for the Prius (truly a niche car), there is not a single Toyota car that can be considered outstanding. At least Ford has the Mustang to generate a little excitement. What has Toyota got - the Avalon? Give me a break, even the Buick La Crosse is more exciting. Meanwhile, like Ford, Toyota has spent millions (billions?) on SUVs and Trucks - 4Runner, Highlander, RAV4, Sequoia, Land Cruiser, Tacoma, Tundra. So why shouldn't Toyota go into panic mode along with Ford and GM?

At least Nissan and Honda have a few interesting cars, although they too have been lured into the SUV and truck market to some extent.

Ed

Reply to
C. E. White

Actually it is kinda sad thet Olds is gone. I acutally, surprisngly, wish it was still around and could go back to some of its heritage. I read about older Olds (ok punnish phrase for the day there) and it was a pretty hot car type. Luxury and power.

"Big Al" wrote in news:fvjGe.63$ snipped-for-privacy@news.uswest.net:

Reply to
Ivan Otter Rudakov

The Japanese have cultivated their buyers over several years. The typical buyer is looking for exactly what Toyota delivers, consistency and quality. It doesn't have to be exciting, just what they expect.

Reply to
Michael Johnson, PE

I suppose you are right. It does appear the typical Toyota buyer is looking for consistently boring cars and mediocre quality. I guess people get what they deserve.

Ed

Reply to
C. E. White

Toyotas may be boring but they are not mediocre quality. They aren't top notch either. Many people keep buying them because they know that Toyota's quality is fairly high and very consistent. They also have good resale value too.

Reply to
Michael Johnson, PE

Trouble is the "new-gto" is only a "glorified" Chevrolet......Pontiac hasn't been Pontiac since they quit making their own engines........new GTO.......phewy!!

Reply to
R P

What are Nissan owners looking for?

Reply to
WindsorFox[SS]

Actually it's an unglorified Holden.

Reply to
WindsorFox[SS]

"WindsorFox[SS]" wrote in news:thzIe.621$ah4.166 @lakeread05:

SHIFT_? Remember when they were "driven?"

Reply to
elaich

Is VW still looking for drivers?

dwight

Reply to
dwight

Shitf_Eat Hemi :-D

Reply to
WindsorFox[SS]

No, but I understand their drivers are looking for service quite a lot lately.

Reply to
WindsorFox[SS]

The new VW's are crap. Amazing how cheap and easy I can fix an old 65 but it costs me 10 x that to fix a new Beetle. Friend of mine got a New Beetle in 2003. She's had it in the shop 3 times already. Apparently VW still hasn't figured out the best way to wire shit together. Vintage VW lovers have a severe grudge against VWoA, so whether they're looking for drivers or not they can kiss our ass.

K.

Reply to
Kidd Andersson

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