Toyota shows more SEMA stuff, including sportier Avalons that may preview production model

From AB

New Toyota Avalons Built for SEMA Take Divergent Paths Toward Similar Goals Gasoline and Hybrid Versions Illustrate Performance Potential of Dynamic New Design

TORRANCE, Calif., Oct. 25, 2012 - Toyota's recently introduced 2013 Avalon is set to enter the market this fall with a radically new design that moves the styling needle distinctly toward passion and excitement. To demonstrate the possibilities of the new premium mid-size sedan, the company created two new concepts that are scheduled to bow on Oct. 30 at the SEMA Show in Las Vegas.

"The new Avalon is an attractive target for performance enhancement," said Toyota Engagement Marketing and Motorsports National Manager Keith Dahl. "Tuners always want to get their hands on a great new design with strong enthusiast appeal."

2013 Avalon TRD Edition With performance firmly in their wheelhouse, Toyota Racing Development (TRD) created a concept that builds on the strength of the new car's inherently sporty styling and dynamics by taking each a couple of steps further without losing the "sweet spot."

Using the 3.5-liter V6 gasoline-powered Avalon, TRD added one of its signature supercharger systems to bump engine power and torque substantially while maintaining smooth driveability. The cleanly integrated design also fits neatly in the Avalon engine bay.

Handling is enhanced with a spring/shock package that lowers the car about one inch to improve body control and steering response. Stiffer rear subframe bushings and modified steering characteristics also enhance control while increasing road feel. Sticky Michelin Pilot Super Sport tires on custom 19-inch wheels complete the handling picture. Braking power is substantially upgraded with a TRD Big Brake kit sporting six-piston front and four-piston rear calipers on large cross-drilled spiral-vane rotors.

Exterior changes build on the Avalon's already sporty nature with two-tone custom paint, a color-keyed grille and tinted taillights with clear lenses. Dual exhaust with polished mufflers and custom tips finish the look.

The TRD Edition Avalon also gets a major interior upgrade with gradient-design perforated leather seating plus red accent piping and stitching. Custom instrument and door panels are also leather covered, again with red stitching. And to make sure the music is as memorable as the driving, TRD installed a thumping JBL GreenEdgeTM surround-sound audio system with 15 speakers and two trunk-mounted

500W amplifiers.

TRD EDITION SPECIFICATIONS

Engine

-TRD supercharger incorporating Eaton Gen 6 TVS rotor assembly

Drivetrain

-Six-speed automatic transmission

Suspension and Brakes

-Cold-rolled steel coil springs that lower vehicle approximately one inch front and rear

-KYB gas-pressured mono-tube shocks with custom valving

-Stiffer rear subframe bushings

-Modified steering assist, damping and hysteresis characteristics

-Brake calipers: Front six-piston; rear four-piston with patented bolt-in bridges

-Brake rotors: Front 380 X 32 mm; rear 345 X 28 mm cross-drilled with patented spiral-vane design

Exterior

-19-inch custom wheel design with three-stage paint

-225/40R19 Michelin Pilot Super Sport tires

-Two-tone custom paint scheme

-Tinted taillights with clear inner and outer lenses

-Custom color-keyed grille

-Dual exhaust with high-polished mufflers and custom tips

Interior

-Graduated perforated leather with red piping and stitching

-Black technical knit headliner

-Custom door panels and instrument panel with black leather and red accent stitching

-JBL GreenEdgeTM surround sound system with 15 speakers

-Two trunk-mounted JBL 500W GTI D-class amplifiers

2013 SEMA Avalon HV Edition The Avalon HV Edition is based on the all-new Avalon Hybrid which shares the same essential body and chassis design with its V6-powered sibling. And like the TRD Edition, the HV highlights the potential of the new car, but with a noticeable nod to hybrid efficiency in its presentation.

Bright white primary and electric blue accent colors outside speak to ambitions for a cleaner environment. The theme extends to exterior details such as hybrid-blue headlights, tail- lights and turn signals, plus a color-keyed custom grille.

The bright white and blue theme also enhances the Avalon's already contemporary interior design with blue-silver metallic leather and white perforated leather seat inserts, as well as crisp blue stitching and dashboard accents. Multi-color hybrid instrument panel and rear console interior lights are also featured. And a 15-speaker JBL GreenEdgeTM surround-sound audio system cranks up the music volume and quality.

Not to be outdone by its SEMA sibling, the HV gets a similar suspension, brake and tire package to ensure responsive handling and firmer body control. Wheels are also the 19-inch variety but with a unique design.

Starting Oct. 30, both of these new and unique Avalons can be seen along with seven other custom-built Toyota vehicles in the Toyota display booth (#24801) located in Central Hall at the 2012 SEMA Show.

HV EDITION SPECIFICATIONS

Engine and Drivetrain

-Toyota Hybrid Synergy Drive

Suspension and Brakes

-Cold-rolled steel coil springs that lower vehicle approximately one inch front and rear

-KYB gas-pressured mono-tube shocks with custom valving

-Stiffer rear subframe bushings

-Modified steering assist, damping and hysteresis characteristics

-Brake calipers: Front six-piston; rear four-piston with patented bolt-in bridges

-Brake rotors: Front 380 X 32 mm; rear 345 X 28 mm cross-drilled with patented spiral-vane design

Exterior

-19-inch custom wheel design with three-stage paint

-225/40R19 Michelin Pilot Super Sport tires

-Hybrid blue taillights with clear inner and outer lenses

-Hybrid blue front turn signal and headlight assemblies

-Custom color-keyed grille

-Dark chrome ring badge with custom blue hybrid accent

Interior

-Blue silver metallic leather with white perforated leather seat inserts

-White technical knit headliner

-Custom door panels and instrument panel with embossed white leather and blue accent stitching

-JBL GreenEdgeTM surround sound system with 15 speakers

-Hybrid instrument panel and rear console interior lights (multi-color)

DUB Magazine Builds an Avalon with Attitude for the SEMA Show Urban Lifestyle Mag Brings Signature Look to Toyota's Newest Ride

TORRANCE, Calif., Oct. 25, 2012 - DUB Magazine, a name synonymous with incredible wheels on cool custom cars with inner-city influence, has rendered its urban touch to the newest car in the Toyota lineup: the

2013 Avalon. In creating its latest ride, DUB has taken the new Avalon where few, if any, have gone before. The magazine's unique take on the Avalon makes its debut on Oct. 30 at the Toyota booth in the 2012 SEMA Show.

"DUB has proven here that the new Avalon makes a sharp urban ride," noted Toyota Engagement Marketing and Motorsports National Manager Keith Dahl. "Their modifications give it an aggressive, yet classy look that might have been unexpected in the previous generation."

DUB's signature look begins with big 22-inch TIS wheels with a matte black finish wrapped in ultra-low-profile Pirelli tires. The wheel/tire combo uses every millimeter of space in the wheel wells and combined with a lowered suspension, give the Avalon an audacious stance.

Taking the look a few steps further, DUB deployed a well-integrated custom lower body kit, re-sprayed the exterior in Brilliant Black and de-chromed the body. Tinted windows and taillights continue the theme and a custom mesh grille notably changes the front view.

The interior gets plenty of attention, too, with liberally applied suede accents on the console, door panels and headliner. The seats receive plush diamond-pattern suede inserts, with DUB logos sewn into the seatbacks. And like the exterior, everything is black inside.

No urban ride would be complete without a pulsing sound system and the DUB Avalon delivers. JBL provides the hardware and DUB's designers used virtually all of the Avalon's generous trunk space to house three massive subwoofers and an impressive array of amplifiers. The clean installation belies the bone-shaking sound that surely awaits.

Starting Oct. 30, the DUB Avalon can be seen along with eight other new and unique custom-built Toyota vehicles at the 2012 SEMA Show. They will be in Central Hall at the Toyota display booth #24801.

SPECIFICATIONS

Engine

-3.5-liter DOHC V6

Drivetrain

-Six-speed automatic

Suspension

-Custom lowered

Interior

-Black leather seats with black ultra-suede inserts with diamond pattern

-Black suede headliner

-JBL sound system

-Custom fiberglass audio installation in trunk with suede and paint accents

Exterior

-22-inch TIS wheels in matte black

-245/30 22 Pirelli tires

-Paint - Custom Brilliant Black

-Exterior plastics color matched

-Custom body kit

-Mesh grille

-Tinted taillights

-Tinted windows

-De-chromed body/trim

TRD-Tuned FJ Cruiser Concept has Baked-in Baja Capability Taking Cues from the Baja Series Tacoma, the FJ-S Cruiser Seeks its Own Niche

TORRANCE, Calif., Oct. 25, 2012 - Toyota's FJ Cruiser enjoys a substantial audience of off-road aficionados with a constant craving for new variations on the popular 4x4. Toyota's performance arm, TRD, is obliging them once again with a fresh take on a Baja-themed off-roader scheduled to debut on Oct. 30 at the 2012 SEMA Show.

"TRD's work on high-performance off-road variants of Toyota vehicles goes back a number of years," said Keith Dahl, Toyota's national manager of engagement marketing and motorsports. "The FJ-S is a great example of their off-road expertise."

TRD took the unusual step of upgrading the chassis/body structure for more serious off-road duty through the addition of an underbody "exoskeleton." The extra stiffness and strength creates a more suitable platform for the suspension modifications and wheel/tire upgrades.

The front suspension uses 60-mm Bilstein® racing shocks that provide a

1.3-inch lift, and 50-mm Bilstein® racing shocks with remote reservoirs in the rear. Sturdy 17-inch TRD Midnight Black beadlock-style wheels and BFGoodrich All-Terrain tires give the FJ a go-anywhere persona.

The FJ's 4.0-liter V6 engine gets the full TRD supercharger treatment with the Twin Vortex System (TVS) and a large air-to-water intercooler. The net effect is a 30 percent increase in horsepower to

345, and a torque peak of 340 lb.-ft at 3,500 rpm, a 25 percent improvement. A custom cat-back exhaust gives aural clues to the FJ's increased urge.

The exterior of the FJ-S is enhanced with a front nudge bar and rock rails, and the interior gets a two-tone leather seat treatment with FJ-S logos on the seatbacks and custom floor mats.

The FJ-S can be seen along with eight other new and unique custom-built Toyota vehicles in the Toyota display booth #24801 in Central Hall at the 2012 SEMA Show starting October 30.

SPECIFICATIONS

Engine

-4.0-liter V6 engine

-TRD supercharger with Twin Vortices System (TVS)

-Four-lobe, high-efficiency rotor pack

-Large air-to-water intercooler

-345 HP (30% increase) @ 3,500 rpm

-340 lb.-ft. of torque (25% increase) @ 3,500 rpm

Drivetrain

-Five-speed electronically controlled automatic transmission

Suspension

-Front 60-mm Bilstein® race shocks with 1.3" lift / ¾" articulation

-Rear 50-mm Bilstein® race shocks with 0" lift / 1" articulation / remote reservoirs

Interior

-Custom floor mats

-Two-tone leather interior with FJ-S logos on seatbacks

Exterior

-17-inch TRD Midnight Black beadlock-style wheels

-BFGoodrich All-Terrain tires

-Cat-back exhaust

-Front nudge bar

-Rock rails

Show full PR text Custom Builder Britt Myers and Fellow Anglers Dream Up a Specialized Toyota Fishing Rig

TORRANCE, Calif., Oct. 25, 2012 - Bassmaster Elite Series pro angler Britt Myers knows a thing or two about bass fishing. And as a well-known builder of custom Toyota Tundras for his fellow anglers, he had an idea or two for a singular Tundra equipped with everything an Elite Series pro could imagine-and then some. The result is the "Ultimate Fishing Tundra," scheduled to debut in Las Vegas on Oct. 30 at Toyota's SEMA Show display booth.

Knowing that two heads, or in this case, five, are usually better than one, Myers also solicited ideas from the Toyota Tundra Pro Angler team of Kevin VanDam, Terry "Big Show" Scroggins, Mike Iaconelli and Gerald "G-Man" Swindle, an accomplished group of anglers who also know a thing or two about fishing rigs.

Myers, who owns North Carolina-based CS Motorsports, then turned his team loose on a 2012 Tundra CrewMax. Toyota's brawniest full-size pickup has towing and payload capacities that make short work of hauling a pro bass fishing boat and gear, so Myers turned the lion's share of his attention on enhancing the bass fisherman's life.

Says Myers, "it [has] a bed-area tackle storage system that looks like a Bass Pro Shop aisle... [with] tackle, reels, rods and even a refrigerator."

For an extra-handy touch, Myers and his team have made all of that gear easily accessible by utilizing an automatic, motorized delivery system.

To enhance comfort and entertainment, the CS Motorsports crew replaced the rear bench with bucket seats and custom built a fiberglass console that stretches from the dash to the rear cab wall with built-in video monitors and subwoofers. Both front doors receive custom panels that will house extra speakers and video monitors to play fishing videos and display Navionics lake-mapping options.

Outside, the beefy Tundra gets a TRD Big Brake Kit and a 12-inch suspension lift-a little extra insurance against muddy bogs and steep lakeshore boat launches. A custom roof rack with special LED lighting and fishing rod storage will also be installed, along with a specially designed grille to set off the styling of this unique rig.

Leaving no lake un-fished, Myers' team couldn't resist adding a TRD supercharger and exhaust system. The added power and torque will help them haul out the extra load after a successful day of fishing.

The Ultimate Fishing Tundra can be seen along with eight other new and unique custom-built Toyota vehicles in the Toyota display booth #24801 in Central Hall at the 2012 SEMA Show starting on Oct. 30.

SPECIFICATIONS

Engine

-5.7-liter i-FORCE DOHC V8

-TRD supercharger

-TRD exhaust system

Drivetrain

-Six-speed automatic transmission

Suspension and Brakes

-Bulletproof 12-inch suspension lift kit

-Fox shocks and coil-over system

-TRD Big Brake kit

Exterior

-Nitto 38" x 15.50" x 20" Mud Grappler tires

-ATX 20" x 11" wheels

-A custom Fab Four pre-runner style front bumper

-Warn 16k winch system

-Custom fabricated roof rack

-Rigid Industries LED lighting

-Custom-built fishing rod tubes

-Custom LED grille from Rigid industries

-3M matte gray wrap; bumpers and fender flares painted to match Bushwacker fender flares

-Smoked exterior lighting

-Amp Research power side steps, bed steps and bumper step

-Berkley bait and tools

-Quantum rods and reels

Interior

-Custom-fabricated console, from dash to rear cab wall

-Three 8" Kicker subwoofers and a TV monitor mounted in the console

-Door panels modified to accept Kicker speakers and video monitors

-Interior color change from gray to black

-Black and yellow custom leather seat upholstery with "Toyota Fishing Team" embroidery

-Custom light switch panel in center console

-Motorized tackle storage drawer in bed area View the attachments for this post at:

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