Intrado(HED-9) Concept to Demonstrate Hyundai Motor Commitment to
Intrado concept to demonstrate Hyundai Motor's continuing commitment
- First Hyundai concept car with styling inspired by Fluidic Sculpture
- Lightweight structure uses advanced materials and revolutionary
- Next-generation of hydrogen fuel cell drivetrain is smaller and
Offenbach, Germany, 10 December 2013
At the 2014 Geneva Motor Show Hyundai Motor is set to unveil Intrado,
an iconic concept car that confirms the company's ongoing commitment
to innovation by previewing future developments for the brand.
Intrado is built around a super-lightweight structure made from a
mixture of advanced materials and joined using a revolutionary
technique that has the potential to change the way cars are
constructed in the future. The car also features a next-generation
hydrogen fuel cell drivetrain that is both smaller and lighter than
that powering the assembly-line-produced Hyundai ix35 Fuel Cell.
Intrado will be the first Hyundai concept car to feature styling
inspired by Fluidic Sculpture 2.0, the latest iteration of Hyundai's
design language. The result of close collaboration between Hyundai
Motor's design and engineering teams, Intrado was styled and
engineered primarily at Hyundai Motor European R&D centre in
Rüsselsheim, Germany &ndash as indicated by its codename, HED-9
(Hyundai Europe Design).
Intrado takes its name from the underside of an aircraft's wing, which
produces lift, enabling flight to take place. The advanced technical
aspects of Intrado also take inspiration from aircraft, such as the
use of advanced materials, removal of all unnecessary weight, a style
born solely of purpose, and a highly efficient powertrain.
Peter Schreyer, President & CDO of Hyundai Motor Group, commented:
"Hyundai Intrado envisages a motoring future that encapsulates
the efficiency and freedom associated with flying. I believe in the
power of mobility to deliver emotional as well as physical connections
and this car helps us find again the joy of discovery. Intrado shows
that future cars can be both relevant and exciting."
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