GM Announces Widest Deployment of 4G LTE Services in Vehicles
Collaboration with AT&T begins with U.S. and Canada rollout in
BARCELONA General Motors today announced a broad global strategy to
deliver a new generation of connected cars and trucks with embedded 4G
LTE mobile broadband, the largest deployment in the automotive
industry to date.
The first GM cars, trucks and crossovers to get 4G LTE will be most
2015 Chevrolet, Buick, GMC and Cadillac models available in 2014 in
the United States and Canada delivered through AT&T. GM will
announce more carrier and supplier relationships in coming months to
expand 4G LTE capabilities in markets around the globe.
With mobile data speeds up to 10 times faster than 3G technologies,
increased responsiveness, and the ability to support simultaneous
voice and data connections, a built-in 4G LTE connection will enable
advances in a wide range of in-vehicle communications and
entertainment capabilities. Expected benefits for GM customers could
include in-vehicle Wi-Fi hot spots, new infotainment options like
streaming video entertainment in the back seat, real-time updates and
faster application downloads. These enhancements build on OnStar's
existing portfolio of built-in connected services, first introduced in
GM vehicles in 1996.
The built-in 4G LTE structure is specifically designed for in-vehicle
use as it is integrated into the vehicle's electrical system and
includes an external antenna to maximize coverage and connectivity.
Customers will not be required to have a smartphone to use connected
"In addition to allowing consumers to bring in and connect to
personal mobile devices, the vehicle will also act as its own mobile
device, enabling embedded vehicle capabilities," said Mary Chan,
president, Global Connected Consumer, General Motors. "Turning
this vision into a reality starts with enabling fast, reliable and
responsive connectivity within the vehicle. Through this built-in 4G
LTE connection we have the opportunity to reinvent the mobile
experience inside a vehicle."
Over time, applications of widespread in-vehicle 4G LTE connectivity
will enable vehicles to interact directly with their environment to
enhance safety, efficiency and convenience for drivers and passengers.
4G LTE will make services such as real-time traffic and navigation
updates possible, pulling information from the cloud.
GM and AT&T will immediately begin work to develop 4G LTE
connectivity for GM vehicles in the U.S. and Canada. AT&T's 4G LTE
network is expected to reach 300 million people in the U.S. by the end
of 2014, and its network performance and deployment strategy have been
lauded by industry analysts and other experts.
GM and AT&T will also work together on a broad ecosystem focused
on developing new communication applications to enhance the driving
and riding experience.
"While our 4G LTE network will provide fast, reliable mobile
broadband for GM's connected vehicles, we're also looking forward to
working directly with GM researchers and engineers as well as the
developer community to invent new in-vehicle applications that will
take full advantage of our powerful network," said Ralph de la
Vega, president and CEO, AT&T Mobility.
Both GM and AT&T are leading innovators in their industries.
GM received more U.S. patents in 2012 than any other automaker as it
continued to drive advances in performance, efficiency, sustainability
and in-vehicle infotainment. GM's OnStar enabled the world's first
connected vehicles 16 years ago, and delivers industry-leading
capabilities, ranging from stolen vehicle assistance to voice
navigation and live advisor support.
"As we implement 4G LTE connectivity into our vehicles the most
important piece we will consider is delivering this technology to our
customers in a safe manner, staying focused on reducing any related
distractions," said Chan.
AT&T maintains a long heritage of innovation at AT&T Labs. The
company's hands-on work with the developer community, centered in its
AT&T Foundry facilities, has resulted in numerous innovations in
mobile apps and network technology.
The widespread integration of 4G LTE into GM vehicles will enhance
GM's recently announced application framework and third-party
developers program. In January, GM introduced a new set of vehicle
application programming interfaces (APIs), which enable developers to
build on GM vehicles' infotainment systems, as well as a new flexible
application framework that will allow drivers to add apps and
infotainment features to their vehicles after purchase.
"Our commitment to 4G LTE strengthens our ability to
collaboratively innovate with developer partners," said Chan.
"Developers will be able to take full advantage of 4G LTE speeds
as they design vehicle-specific apps, and they can pursue development
knowing that they'll have a broad base of potential customers as
connectivity is built-in across GM brands and regions."
As 4G LTE networks expand globally, GM plans to work with additional
carrier partners to enable connectivity in other brands such as Opel
and Vauxhall. Additional details on availability and service options
will be announced later.