PICS:Kia Reveals Production Soul Image Ahead of Paris Launch

May 22, 2008 1 Replies

Kia has just revealed one image of the production version of its ne Soul small crossover. The Soul is scheduled to be launched at th Paris Motor Show this fall, and Kia is keeping most of the car? details a secret until closer to that date



The Korean automaker was thoughtful enough to include a press releas



with its one Soul picture, but it only seems to cover the history o Soul concept cars thus far, and how positive the reaction to them ha been. Kia does let on that the production car will keep the Soul name something we?re sure most of you were just putting your life on hol to wait and find out



Kia bares it?s Soul ? production car keeps original concept nam


Kia Motors has confirmed its all-new segment-busting car wil



retain the name and spirit of the concept from which it evolved Soul



First seen as the SOUL concept car at the 2006 North America



International Auto Show in Detroit, a trio of concept development then appeared at the 2008 Geneva Motor Show which gave a stron indication to the many characters the new Kia could take on



Mr Hyoung-Keun Lee, Senior Executive Vice President and COO



International Business Division, Kia Motors Corporation, said ?Reaction from the media and public to the three SOUL concept car seen at the Geneva Show in March and shown subsequently at othe international events, has been overwhelmingly positive. Thi reaction, plus the fact that both physically and emotionally, th SOUL concept cars are so closely related to the new Kia Sou production car, made it a natural choice to retain this evocativ name.



The three Geneva concept cars ? SOUL Burner, SOUL Diva and SOU



Searcher ? were created by Kia?s European design team led by Gregor Guillaume, with input from Kia?s Chief Design Officer, Pete Schreyer. The original SOUL concept was designed jointly by Kia? Californian and Korean design studios



Speaking about the choice of name for the original 2006 Detroi



concept car, Tom Kearns, Chief Designer of Kia Motors America, said ?We wanted to inject some life into this car?s design, to give it soul. And the word ?Soul? is a homophone for the home city of Ki Motors headquarters, in Korea, so it is a fun play on words.



Peter Schreyer added; ?The name SOUL accurately reflects ho



people will be able to ?express their spirit ? their psyche? wit this new product. Through a variety of options, accessories an colours, they will be able to personalise their Kia Soul and create sense of individuality, making their new car a true reflection o their personality.



Looking to the 2008 Paris Motor Show, Gregory Guillaume said



?Because the new Kia Soul is not a replacement for an existin vehicle and is destined to play a unique role within the Kia globa line-up, it can be a bit of a rebel. The trio of Geneva concepts wer ?appetisers? for the new model introduction at Paris, and you can b certain that the new Kia Soul model will retain the core DNA of th three exciting concepts.



The Kia Soul defies classification and its design will encourag



customers to build an emotional bond with this new car. Production o Soul will begin in Korea in September 2008 with UK cars appearing i early 2009. Kia believes Soul will provide a creative platform fo buyers to individualise and match their car to their ow personality



The Kia Soul production car will make its world premiere at th



Paris Motor Show in October this year and is expected to go on sal in the UK in early 2009



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This will be a bust for KIA unless KIA has straighten out Kia has far to may Problems with is Quality to Capture the Hearts and Minds of American Consumers,Front brake rotors,trans axes,interior components just to name a few.It will need to get on board with flex fuel engine and improve its overall Gas MPH if KIA can do this before the end of 08 it may stand a chance at doing great tings,As a Ki owner i like some of the Things KIA has done but far to many Things that need to be done over shadow the Company.Kia America needs to respond to problems not try to cover them up and that is what is happening right now far to many people with real Problems are being screwed by KIA America Management

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