toyota prius 2007 won't start

i have 3 Prius they all have similar issues, i have a Prius 2008 i noticed that the 12v battery needed to be replaced so i went and bought another one from a shop not dealer,
but now the car won't start i do jump start to compensate in case the 12v is low but is doesn't work any ideas ?
Add pictures here
<% if( /^image/.test(type) ){ %>
<% } %>
Add image file
Upload is a website by car enthusiasts for car enthusiasts. It is not affiliated with any of the car or spare part manufacturers or car dealers discussed here. All logos and trade names are the property of their respective owners.