GM sales dive 19%, led by 22% drop for Chevrolet
General Motors Corp. sales dove 19 percent in July to 320,000 cars and
trucks, according to sales data announced today.
Sales were down across each of GM's eight brands, including a 22 percent
drop at Chevrolet, GM's top-selling nameplate. Truck sales were down 16
percent and cars sales fell 24 percent.
One bright spot: GM managed a 15 percent increase in retail sales to
individual customers. The automaker has worked to increase retail sales
while pairing back less profitable sales to rental fleets.
Year to date, GM sales are down 9 percent.
"We expected the month would provide a tough year-over-year comparison
since in July 2006 industry sales were exceptionally strong and we were
aggressively liquidating past model year inventories," said Mark LaNeve,
vice president of GM North American Sales, Service and Marketing. "We
were encouraged by our improvement versus June and the marketing actions
we have takenhave put us in a strong competitive position in a