For Immediate Release: Thursday, Oct. 25, 2012
From Concept to Reality: Chevrolet Announces Sonic Dusk
Along with Sonic Dusk and Sonic RS, Chevrolet's subcompact seeks to
fit all lifestyles
LAS VEGAS – Chevrolet today announced production of the Sonic Dusk
sedan, designed to bring a higher degree of sophistication and
refinement to the subcompact segment. The production intent Sonic Dusk
will be displayed at the SEMA Show, opening Oct. 30 in Las Vegas and
leads a diverse range of stylized Chevy small cars.
"Just like we've done with Corvettes and Camaros, we're taking
another one of our core products and adapting it to our customers'
lifestyles," said Chris Perry, vice president of Chevrolet
marketing. "The reaction to the Sonic Dusk concept last year was
overwhelmingly positive and proved customers are interested in a
more-refined subcompact. We're moving quickly to bring Sonic Dusk to
The SEMA show vehicle features a production-intent package with ground
effects, a rear spoiler and large, 18-inch aluminum wheels with a
Pearl Nickel finish. Sophisticated touches lend the Ashen Grey Sonic
Dusk a refined, contemporary aesthetic. The upper and lower grilles,
door handle inserts and rear license plate trim are finished with a
matte appearance, while stainless steel lower window moldings add an
upscale accent to the body.
Inside, Sonic Dusk features Jet Black leather-trimmed seats with suede
accents and Mojave tan inserts. Mojave accent stitching and tan-color
door panel and instrument panel accents were designed to enhance the
cabin's ambience. It is also equipped with Chevrolet's MyLink
infotainment system, which integrates a smartphone and stored media –
via Bluetooth, plug-in outlet or USB – with the radio.
"With a year under our belt, we've learned our Sonic sedan buyers
are looking at exterior styling as a key purchase driver," said
Cristi Landy, marketing director of Chevrolet small cars. "While
the RS hatchback is our sporty interpretation of Sonic, Dusk is a
sophisticated, well contented option – both unique to this segment.
It's all about choices and personalization."
Sonic Dusk is powered by the Ecotec 1.4L turbocharged engine, rated at
138 horsepower (103 kW) and 148 lb.-ft. of torque (200 Nm) between
1,850 rpm and 4,900 rpm. The wide rpm range for the maximum torque – a
specific trait of turbocharged engines – helps the engine deliver a
better driving experience and performance. The engine is mated with a
six-speed transmission – and production models offer a six-speed
manual or automatic.
The 2013 Chevrolet Sonic is positioned between the all-new Spark and
the Cruze in Chevy's small car portfolio. As the only subcompact built
in America, Sonic comes with a segment-leading 10 standard air bags
and leads in interior roominess. The performance-inspired Sonic RS
hits dealerships in late 2012 and features Chevrolet's exclusive
infotainment system MyLink , with a seven-inch color touch screen
radio capable of displaying smartphone-based music, videos, photos and
contacts for hands-free calling.
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