GM Brand Taglines, Do You Like Them? Do They Fit? (An American Revolution, etc.)

Jan 04, 2006 4 Replies

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John Horner 20 years ago

As far as I can tell, these are the current slogan/taglines for the GM products in the US:

Chevrolet - An American Revolution

Pontiac - We Build Excitement (is this still Pontiac's slogan?)

Saturn - A Different Kind of Car Company (not used in the current Saturn website, but I couldn't find a newer one if there is a new one)

Buick - Beyond Precision

Cadillac - Break Through ( was Standard of the World for many, many years)

GMC - We Are Professional Grade

Saab - Born From Jets

Isuzu - ???????

What do you think? Are these great, or do you have better suggestions?

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<HLS 20 years ago

A redneck insurgency

"But you can't have it!!"

"Saturn-get ready for new rings"

"Yeah, WAAAY beyond"

"Millions of little old bluehaired ladies can't be wrong!"

"And the owners are prematurely grayed"

We'll have to wait until GM works its magic with SAAB, before coming up with an apt slogan.

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Oil Can Harry 20 years ago

I always liked the slogan..."see the USA in a Chevrolet".

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NickySantoro 20 years ago

How about.... "We promise not to screw you again. We really mean it this time."

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James C. Reeves 20 years ago

The Led Zepplin music for the Caddy commercials is nice! Imagine Led Zepplin music on Caddy commercials back in the 1970's!

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