Mini Vision concept presages next-gen Cooper Hardtop

MINI Vision. An exclusive look at MINI design of tomorrow.
Munich. At today's MINI Design@Home event Anders Warming, Head of MINI
Design, previews a sampling of visionary design and innovative ideas.
The MINI Vision, for example, showcases various elements of future
MINI design. Here, MINI has developed a vehicle design laced with new
creative impulses that advance the cause of premium quality in the
compact class.
In customary MINI fashion, the MINI Vision seizes the limelight with
creativity, individuality and a generous helping of versatility.
Interactive gadgets such as the Driving Experience Control switch
offer a glimpse of the future. This particular feature allows the
whole of the car's interior to be transformed into a variety of
different colour and experience worlds in the blink of an eye.
The presentation of the MINI Vision is based around a virtual 3D
hologram. This form of expression provides a window into how the MINI
designers go about their business. Complementing their familiar
toolset of sketches and 1:1 clay models, virtual reality allows them
to test and fine-tune creative ideas quickly and under realistic
The exterior: a perfect balance between old and new.
The design of the MINI Vision reaches pointedly into the brand's past
and combines the underlying features and values of MINI with
future-focused aesthetic and technical innovations. The hexagonal
radiator grille is inspired by the classic Mini, for example, and the
MINI Vision integrates both the bumper and auxiliary lights into the
The traditional and unmistakable rounded MINI forms are reflected in
the exterior through elements such as the elliptical full-LED
headlights. Their outer ring emits a consistent light and fulfils a
daytime driving light function.
Among the stand-out signature features of the MINI brand are the clear
separation of the roof, glasshouse and body. The chrome strip wrapped
around the top of the body, the distinctive side indicator element and
the black band framing the lower edge of the car are all hallmark MINI
styling elements.
The MINI Vision presents these three defining design elements as a
flowing, interconnected unit ? conjured from innovative and
lightweight "organo metal". This extremely mouldable but
also very strong material is produced by pressing various fibres into
a composite. Organo sheets have a unique texture comparable to that of
Alongside lightweight construction techniques, aerodynamics also play
a frontline role in the conceptual ideas behind the MINI Vision. The
car's body includes an aerodynamic air intake and outlet around each
front wheel arch, airflow-optimised wheel rims and exterior mirrors,
and an integral, air-channelling roof spoiler.
At the rear, muscular shoulders lend the MINI Vision extremely sporty
and compact proportions. The finely drawn and clearly defined edging
in the car's bodywork is central to the exterior design language of
the MINI Vision and underlines the concept's precision and sporting
The interior: originality and creativity packed into a very small
space .
The interior of the MINI Vision stands out with its individual style,
variability, functionality and aesthetic appeal. The fundamental idea
behind the MINI brand ? of providing maximum comfort within minimal
exterior dimensions ? filters through every detail of the interior.
A transparent and open cockpit, sweeping doors and a
"floating" centre console allow the driver and passengers to
experience the sensation of a wide open space coupled with the
benefits of a space-saving small car. Lounge seats featuring dynamic
piping add the finishing touch to the unique interior ambience.
The creative design solutions have been brought together with
established pillars of MINI design. For example, the elastic fabric
straps on the insides of the doors ? arranged like the stripes of the
Union Jack flag ? are a nod to the brand's British heritage. However,
the stretchable straps have a functional as well as stylistic role:
these flexible retaining devices are designed to hold a magazine,
mobile phone or drinks bottle within easy reach.
The fresh layer of variability added by the MINI click system offers
additional scope for customising the interior. Smartphone holders, a
storage box, cup holder or small safe can be attached and removed in a
single movement as and when required.
The interior of the MINI Vision as a whole can also be adapted to a
variety of interaction requirements with similar flexibility and
immediacy. The Driving Experience Control switch allows the driver to
choose between a pure and focused or fully-interconnected mode. The
two modes are expressed in different colours using calm, clear light
and dynamic, energy-charged shades. Another highlight of the
fully-interconnected mode is the "MINI Disco" floor. Here,
an expressive interplay of colours, light and forms transforms the
footwells as the MINI Vision appears to come vibrantly to life. As
well as turning the ambient colour scheme of the interior on its head,
the Driving Experience Control switch also changes the face of the
familiar MINI circular central display. Depending on their selection,
drivers will be met by either a classic, analogue-style view or an
impressive 3D look, which gives the full suite of display elements an
unaccustomed depth.
Colours and materials: structures form characters.
The Glamorous Gold paint finish ? a shimmering gold-tinged orange tone
? has never been seen before in the history of MINI design. And the
use of organo metal creates an intriguing contrast to this gleaming
metallic shade. The organo metal adds highlights not only to the
outside of the car, but also to the interior, its unique structure
lending the MINI Vision a cutting-edge character.
A tough, dark-blue fabric recalling the properties of a high-quality
suit is employed for the seats and sections of interior trim. The
seamless transitions of the various materials between the interior and
exterior bring consistency to the MINI Vision despite the use of
different materials and textures.
Its unbeatable scope for personalisation and an extremely sporty and
precise design make the MINI Vision the perfect partner for the road,
tailored to the needs and preferences of the individual driver. This
design vision demonstrates that MINI will continue to use intelligent
variability, imagination-capturing technology and a compact sporting
presence to deliver unrivalled driving fun over the years to come.

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