That's where the real "bargain" is. For the US market, BMWNA loads up
its cars so that only the top-end, fully loaded versions with leather,
wood, heated seats and any other amenity that is available. Remember,
in the US, BMW has an imagine that must be maintained. Of course, with
that louszy idrive, overly complex NAV and weird styling, that imagine
is slowly changing,... for the worse! I do like the fact that you can
get the E90 3 Series WITHOUT idrive and NAV. That's a good step!
In other markets, you can get options like NO sunroof, clothe seats,
roll up windows. Add in small engines, not available in the US due to
emission concerns and well, you can find a $20K or less E46.