Re: Brand reliability--Perception vs reality

Jan 12, 2009 0 Replies

Whoah!!.... wait a sec...



Ford is perceived as reliable??


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econceived-notions
>
>
>Brand Perception ? Top 10
>
>1. Toyota
>2. Honda
>3. Ford
>4. Cadillac
>5. Mercedes-Benz
>6. GMC
>7. Lexus
>8. BMW
>9. Chevrolet
>10. Volvo
>
>
>
>Brand Reliability ? Top 10
>
>1. Scion
>2. Acura
>3. Honda
>4. Toyota
>5. Lexus
>6. Infinity
>7. Subaru
>8. Hyundai
>9. Mitsubishi
>10. Kia
>
>
>
>yeah. That's right. The numbers show the reality.

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