Anybody have an idea how long Porsche has used the slogan - There is no substitute?
My earliest recollection is in the move Risky Business in 1983 but wondered if it had been used before that or possibly as a result of its use in the movie as far fetched as that might seem.
Millenium
I remember it from a year or two before the movie (I recognized the quote when Tom Cruise spoke it), but couldn't tell you the exact date.
Porsche used the slogan since the early 70s. I remember it on a poster for the early 911 Turbo. The movie just capitalized on its familiarity, they didn't invent it. Emanuel
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