Ford's Déjà Vu Moment, Part 1

Oil prices have just hit record highs. Talk of recession is in the air. Ford's line-up of bloated, heavy vehicles is piling-up like cord-wood on the dealer's
lots. The only car selling: its "Americanized" global compact. Ford stock is in the toilet and bankruptcy rumors are swirling. The top exec hired a year earlier is intelligent, unassuming and straight-talking. He commits Ford to building "higher quality products with stronger customer appeal... emphasizing smaller, more efficient cars." For... Read More: /
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