Kelly Blue Book Awards: Best Exterior, Performance, Coolest = BMW

Mar 16, 2009 5 Replies
J

What no Lexus again?



Cadillac, Toyota and BMW were multiple winners in Kelley Blue Book's



2009 Brand Image awards, which honors automakers for creating and maintaining attributes of brands that strike a chord with new vehicle buyers.

The awards are based on Kelley Blue Book's Brand Watch study of new- vehicle shoppers annually on Kelley Blue Book's kbb.com.



"The winners of this year's Brand Image Awards exemplify automotive brands that are on the right track, making a great impression with consumers not just on a specific model level, but across the entire brand lineup," said Jack R. Nerad, executive editorial director for Kelley Blue Book and kbb.com. "For 2009, brands that won in multiple award categories, such as BMW, Cadillac and Toyota, are the leaders in strong, positive consumer perception."



Brand Image winners



Best Value Brand: Toyota



Coolest Brand: BMW



Cost Family Friendly Brand: Toyota



Most Rugged Truck Brand: Ford



Best Performance Brand: BMW



Best Comfort Brand: Cadillac



Best Exterior Design Brand -- Luxury: BMW



Best Exterior Design Brand -- Non-Luxury: Nissan



Best Interior Design Brand: Cadillac



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J

But I guess a Toyota Lexus is still a good value and family friendly, because the Lexus ES and RX are just modified Toyota Camrys.

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D

Which do other people think is the coolest? Really?

This is how teenage girls buy cell phones - it's not how adults choose automobiles.

What model do you drive, john? C'mon, don't be so shy, we won't belittle your choice. That would be childish.

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D

Look again, moron, Toyota (including Lexus) won the most important catergory...VALUE!

The best you can do to bash Lexus is to quote an article that celebrates Toyota/Lexus as the best way to get the most out of your hard earned dollars?!

No wonder you never respond to question about your wimpy posts or what do you drive. You've got nothin'. And you just proved it.

What a hoot!

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A

so the "awards" are just marketing hype 'cause you have no idea how they're compiling their statistics.

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A

(please, the RX is a modified Sienna.)

Nevertheless, these exceptionally boring-to-drive cars sell reasonably well.

Most of the Acura lineup is composed of upscale Hondas. Infiniti does its share of platform sharing, too. As does Audi. So we shouldn't buy these cars 'cause they're good values?

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