Car manufacturers do not change prices of the car due to currency rate
fluctuations... Any one of them. Some year, they earn more due to strong
dollars and some years they earn less due to dollar weakness. It is all
Our advantage is price stays the same and when economy is weak like now, you
can talk the dealers down alot more than usual to buy the car. They need
cars moving out their doors.
Like most international manufacturers MB had diversified its production
locations. This hedges their bet on currency fluctuations. Most US MB's
are now made near Birmingham Alabama from parts sourced worldwide.
EJ in NJ
Rod Ritter wrote:
Daimler Benz owns alot of companies and brands... that alot of you may not
They still do own a bit of Chrysler... but what most of you probably don't
realize is the Freightliner trucks... that is Daimler Benz trucks in US.
Another truck that I did not realize is Mitsubishi Fuso trucks... that is
also Daimler's product.
Look them up. They owns alot of brands and products worldwide.
Sorry, Tiger, there's no company existent with the
name "Daimler Benz" - since some time it's called
"Daimler", or to be precise "Daimler AG".
End of nitpicking ;-))))
Yes, "Daimler AG" ;-))) owns
- Mercedes-Benz cars, vans, trucks, buses
- smart cars
- AMG cars (and tuning)
- Maybach cars
- Freightliber trucks
- Mitsubishi-Fuso trucks
- Sterling trucks - will be closed soon
- Western Star trucks
- Thomas Built Buses
- Detroit Diesel engines and drive trains
(transmissions and axles)
- SETRA buses
- Orion buses
Other interests include
- 45 percent in German Toll Collect
- 22.8 percent in Tognum, which in turn owns MTU (and others)
- 15 resp. 22.5 percent in EADS, which in turn
is the parent company of Eurocopter (helicopters)
and Airbus (aircraft)
- close to 7 percent in Tata Motors in India
(which in turn owns Jaguar, Daimler (car brand,
part of Jaguar), LandRover
- roughly 20 percent in Eicher Goodearth in India
And there's also a lot of cooperations and joint-ventures...
Yeah, being an old fart myself I can understand you...
The thing is that when they bou... aeh: "merged" with
Chrysler they wanted to show that in the company's name.
So they decided to axe "Benz" and to add "Chrysler",
which led to "DaimlerChrysler" - not "Daimler-Chrysler"
or "Daimler Chrysler", that seemed really being tooo
complicated even for the self-acclaimed top-pros of the
When they "sold" Chrysler it gain had to be shown in
the group's name, that's where "Daimler AG" comes
from - nobody knows really whey they didn't rename
the group to "Daimler-Benz AG" again...
With the car brand "Daimler" things are a bit more
complicated: In 1891 a British gentleman named
Frederick Richard Simms aquired a license for
manufacturing and sale of the Daimler-engine in
Great Britain and many parts of the Commonwealth
In 1893 he founded "Daimler Motor Syndicate Ltd.",
in which Gottlieb Daimler was part of the board
of directors, as well as F.R. Simms was part of
the board of directors of German "Daimler Motoren
Later in 1896 he founded Daimler Motor Company in
Coventry for production of commercial vehicles.
In 1904 the company was re-founded due to money
problems, which in 1910 became part of the British
In 1960 Jaguar bought it and then used the name
"Daimler" for a chauffeured limousine (DS 420)
and for luxurious Jaguar versions, which had
fluted front grilles.
In 1989 Jaguar was bought by Ford Motor Company
and in late 2007 Daimler AG bought part of the
Daimler-brand rights, enabling them to use "Daimler"
as trade- and company designation, but no name rights
were transferred permanently. The deal cost Daimler AG
only 20 million US dollars... (and "no", I don't know
what else was part of that deal, but obviously 20 million
USD are more than cheap...)
In March 2008 Jaguar (plus Rover (and LandRover) and
the name-rights of the car brand "Lanchester") was
bought by Indian group Tata Motors. The Daimler/Ford-deal
for the use of the "Daimler" name by "Daimler AG"
is not affected by the sale of Jaguar.
And so on... a thorough look into the Daimler group
namings, brands, rights, cooperations etc. would
require to write a book - and definitely not the
Another puzzle about going to Daimler AG is that "Mercedes" and "Benz" are
the big, globally-known names, so Daimler-Benz would have made far more
sense.Or maybe another stooopid manager like the one who bought AEG decided
on the name for obscure,private reasons...
To send an e-mail directly replace "spam" with "schmetterling"
"Juergen." < firstname.lastname@example.org> wrote in message
I have given up long ago to look for any factual
sense in Daimler decisions, I know they are often
simply amateurish and ego-driven... (and not to
forget shareholder value and personal income increase)
Maybe they want to have it easier once they bought
another carmaker so they can add that name like
they did with Chrysler.
So did I - the company was Daimler-Benz, the cars
Nowadays Mercedes-Benz cars (note the lower-case "c")
are part of Mercedes-Benz Cars (note the upper case
"C"), besides brands like Maybach, smart (lower-case
"s") and others.
Lots of info in this brochure (English version)
Mmm... plausible. The thing about this whole thing is I don't know what is
the total cost of GM buying Chrysler from Ceberus.
I remembered Ceberus paid 8 or 9 billion from Daimler... and GM wants US
gov't to finance the whole thing for $10 billion... but I don't know if that
is total buyout or Ceberus will remain with GM... or part of $10 billion to
buy out Daimler...
Complicated deal as there are unions, gov't anti-trust... etc. Ceberus
getting paid $10 billion on $8 billion invested and only a couple of years
is one heck of a profit.
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