Marketing lesson from eBay auction

Aug 06, 2004 0 Replies

When selling a W 109, stating that its air suspension system is not working properly and will require (possibly expensive) repairs may not be the best way to attract many bids, so here's today's lesson in marketing from an actual eBay auction for a 1971 300 SEL 3.5:



"It has a system in which it pumps up before it can be driven and pumps down after shutting off. This may be seen as an anti-theft invention."



A shot air suspensiin is now the latest theft-deterrent system. LOL



Besty regards,



Danny


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